Deutsche Bank · Initiation of coverage

Walt Disney

Why a great company can still be a Hold: separating business quality from valuation and expected equity return.

Rating
Hold
Price target
USD 105.00
Published
March 4, 2015
Length
18 pages
Sector
Media & Entertainment
Market
US

What the analyst argued

Deutsche Bank initiated Disney at Hold with a $105 target against a $105.57 price, judging a stock up 30% in a year to be fairly valued to slightly ahead of itself as investors sought safe havens in media and Star Wars excitement built. The analysts admired Disney's differentiated mix (ESPN's sports leadership, a fewer-but-bigger film strategy that feeds Parks and Consumer Products, and global theme-park leadership) and forecast revenue growth at the high end of the sector. But the Economic Returns Model (9.0% WACC) implied only a 5% annual equity return, and the 22% P/E premium to the S&P 500 left little room for multiple expansion.

Lead analysts: Bryan Kraft, Sunny Kwak, Clay Griffin.

Inside the report

  1. 01Investment Thesis
  2. 02Outlook
  3. 03Valuation
  4. 04Risks
  5. 05Company Analysis: Disney's Strategy and Asset Mix Is Different from the Rest of the Media Sector
  6. 06ABC Is Light on Sports, But Still a Leader in Entertainment
  7. 07Revenue growth rates by segment
  8. 08Margin outlook (Parks, Studio)
  9. 09Comparable Company Valuations
  10. 10Income Statement, Balance Sheet, Cash Flow Statement
  • DCF
  • P/E
  • EV/EBITDA
  • Comparable companies

Includes a multi-year earnings model with the income statement, balance sheet, and cash flow forecasts the valuation is built on.

Read the report

18 pages
First page of the Deutsche Bank report on Walt DisneyTap the cover to open the PDF.

Published by Deutsche Bank on March 4, 2015 and hosted here for educational use; the report and everything in it belongs to Deutsche Bank. The rating, estimates, and price target are the analysts’ view on that date, more than a decade ago, and are not a recommendation today. Copy first uploaded October 5, 2026.

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